Establishing brand identity with meaning - designing a custom logo for a screen printing start up.
Sparrow Printing House
An Amarillo, TX small business screen printing on t-shirts, hoodies, long sleeves and other garments in the Texas Panhandle (and beyond).
Sparrow Printing House reached out to us to do their logo design. We had a ton of exciting ideas based on what the owners were dreaming.
Since their brand would be on printed materials and be used to attract clients, it needed to be strong and display their name well.
As a new business that chose not to lean heavily on color for its own brand, a strong symbol and typeface would serve as the foundation of their brand identity.
Brush-Stroke Sparrow & Circle.
Sparrow Printing House made it easy to come up with many strong design concepts and we honestly could have landed on almost any of them. Narrowing down the final product can be challenging, but it always makes it fun as we revisit the journey of creation!
To Kirill and Angela Shevchenko - we look forward to seeing more and more of your art in the world!